Focus on Outcomes, Not Activities: Make sure your Key Results measure what matters (the outcomes) rather than tasks or activities.
Set Challenging but Achievable Goals: OKRs should be ambitious, but they should still be attainable. Setting overly unrealistic goals can lead to burnout or disengagement.
Be Specific and Measurable: Each Key Result should be quantifiable so you can easily measure progress (e.g., increase revenue by 20%, improve conversion rate to 15%).
Review Regularly: Regularly check progress against the Key Results to ensure everyone is aligned and on track. Adjust if necessary.
Ensure Alignment: The OKRs should directly support larger strategic goals, so alignment at the organizational and team levels is essential.